Believe us when we say: these jams aren't your ordinary jams. When you taste London Borough of Jam, you'll always taste the fruit (not sugar) first — fruits sourced in the UK, France, Italy, and Spain like Victoria Plums, Greengages, Raspberries, Rhubarb, and Seville Oranges, with unusual additions such as bay leaf, cardamom, cocoa nibs, lemon verbena, and wild fennel pollen. Try these spread on toasted sourdough bread, mixed in bowls of yogurt, layered between cakes, or paired with cheese.